We have the full complement of specialisms including: marketing, PR, in-house journalism for newsletters and blogs, web development, brand development, print design, sales, agency, agency partnerships, guest relation, reception, concierge, chauffeuring, housekeeping, maintenance, tenancy management, accounting teams supported by property management and revenue management systems; enabling the delivery of excellent all round service.
Our apartments attract HNWIs and UHNWIs ranging from business people, CEOs of global large caps, senior executives, executive producers, a-listers, hedge fund partners, art dealers, heads of family offices, global heads of banks, major corporates, etc…
Property Management Systems
The system is highly scalable and allows the absorption of any new acquisition in a minimum amount of time.
Marketing & Design
- Two Web Developers who continually improve our online presence
- Digital Media Manager for content development, newsletters, blogs and social media
- Designer looking after brand development and print, online and brochure design, etc.
Sales & In-House Estate Agency
The traditional sales function is partitioned into:
- Agency Management – Viewings and negotiations carried out by the Sales Team
- Reservations Management And VIP Check-In – Managed by Guest Relations
- Contract And Tenancy Management, And Lettings Administration – Responsibility of Finance Team
This is a typical pre- and post-sales model. It allows us to scale operations rapidly with proper expertise being applied while making the individual role more fulfilling.
This statement could not be made without having an outstanding Guest Relations Team which ensures every guest is treated as a VIP and that the 24-7 Reception Team knows every guest.
Pricing & Revenue Management Systems
This matrix integrates with the respective routes to market in real time as much as possible.
|1 night+ / 1 week+||1 month+ / 2 months+ / 3 months+||6 months+/ 9 month+ / 1 year+|
|Direct Web||Direct Web||Direct Web|
|Online Travel Agents||Serviced Apartment Agencies||Estate Agents|
|Relocation Agents||Relocation Agents|
We work closely with our partnering agents to improve communication. We are launching our database of downloadable floor plans, high resolution pictures, EPC, gas certificates, agreement templates, flyers, brochures and white label brochures.
This will allow serviced apartments agents to promote our properties with greater ease and accelerate the shift in culture from selling by ‘apartment type’ to ‘the actual apartment’.
This is a big cultural shift that needs to happen in the marketplace, as it will allow long lets to be viewed and purchased online. However, most property management systems cannot cope with selling by individual unit.
We hope to announce some interesting developments in this area to assist in this change in the market.
The culture of the Maintenance Team wearing name badges, leaving cards saying who made the room and what remains to be done (if anything) creates self-responsibility and accountability encouraging the organisation to be responsive.
It is these small details that ensure customers have a lovely stay.